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  • Writer's pictureHans Gonzalez

Good Design is

Updated: Nov 7, 2020

GOOD DESIGN also means more profits 🔥 If you are implementing a 'Differentiation' strategy, these principles are for you.

Dieter Rams Vitsœ is a LEGEND! Who was responsible for the design of many of Braun's products. Clearly an inspiration for Apple

He wrote these principles.

For us, at Madison Project is a must!

A good design is:

🚀 Innovative. Technological development is always offering new opportunities for original designs. But can never be an end in itself.

🛠 Makes a product useful. A product is bought to be used. It has to satisfy not only functional but also psychological.

⭐ Aesthetic. Only well-executed objects can be beautiful.

📢 Makes a product understandable. It is self-explanatory.

🎀 Unobtrusive. Products fulfilling a purpose are like tools. They are neither decorative objects nor works of art.

❤ Honest. It does not attempt to manipulate the consumer.

⏰ Is long-lasting. It avoids being fashionable and therefore, never appears antiquated.

🔬 Thorough down to the last detail. Show respect towards the consumer.

🌎 Environmentally friendly. It conserves resources and minimizes physical and visual pollution.

🎴 Minimal. Less is more. Simple as possible but not simpler.

This post was originally published on LinkedIn:

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