• Hans Gonzalez

Good Design is

Updated: Nov 7, 2020

GOOD DESIGN also means more profits 🔥 If you are implementing a 'Differentiation' strategy, these principles are for you.


Dieter Rams Vitsœ is a LEGEND! Who was responsible for the design of many of Braun's products. Clearly an inspiration for Apple




He wrote these principles.


For us, at Madison Project is a must!


A good design is:


🚀 Innovative. Technological development is always offering new opportunities for original designs. But can never be an end in itself.


🛠 Makes a product useful. A product is bought to be used. It has to satisfy not only functional but also psychological.


⭐ Aesthetic. Only well-executed objects can be beautiful.


📢 Makes a product understandable. It is self-explanatory.


🎀 Unobtrusive. Products fulfilling a purpose are like tools. They are neither decorative objects nor works of art.


❤ Honest. It does not attempt to manipulate the consumer.


⏰ Is long-lasting. It avoids being fashionable and therefore, never appears antiquated.


🔬 Thorough down to the last detail. Show respect towards the consumer.


🌎 Environmentally friendly. It conserves resources and minimizes physical and visual pollution.


🎴 Minimal. Less is more. Simple as possible but not simpler.


This post was originally published on LinkedIn:


https://www.linkedin.com/posts/gonzalezhans_digitalmarketing-madisonproject-design-activity-6714506899007537152-YJQm


#madisonproject

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